European e-commerce market to mature in 2025

E-commerce spending is expected to mature across all European sub-regions by 2025 in a “watershed year” for retail property, according to new research.

The latest report from Colliers International predicts it will be a further seven years before there is a “rebalancing” of the physical and online retail sectors in Europe.

The Western, Nordic, CEE and Baltic markets are forecast to peak first in 2023; followed by the DACHS regions (Germany, Austria, Slovenia and Switzerland) in 2024; and south-east and southern European markets in 2025.

Future demand for retail space will either come from new retailers